Collaborative Cannabis Marketing with Annie Davis

Annie Davis is a Clio award-winning business strategist, marketing leader and investor with nearly twenty-years of experience building lasting teams and brands for companies spanning consumer packaged goods, renewable energy, natural products and, of course, cannabis. She has worked for Flow Kana, a leading brand of sun grown flower, Care By Design, a pioneer in CBD wellness, and led direct-to-consumer and strategic partnerships for one of Joyce’s favorite brands, Garden Society, a craft cannabis operator serving women in search of new, more holistic ways to rejuvenate from the chaos of their daily lives. Annie is also a fierce advocate for ESG (environmental, social, governance) and diverse representation in cannabis. She serves as a mentor to underrepresented founders through Our Academy and Eaze’s Momentum Accelerator, and as an Advisor to MJ Unpacked, Royal Technology Agriculture, High Confectionary, Garden Society and Cannabis Doing Good. And she is wicked smaaart! Annie holds a BA in Political Science from Yale University and an MBA from Harvard Business School, where she co-founded the HBS Green Business Alumni Association and she’d also the mom of two.

Topics Discussed

(1:20) Momma Janes Resin Cleaner

(3:30) Bountiful Farms and The Smoke Shop

(4:20) CD Freedom Retreat

(5:12) Susan Cain and Bittersweet

(6:19) Thank You Mary Jane’s People

(6:33) Annie Davis Introduction

(7:60) Growing Impact

(8:45) Annie Canna Mom Story

(11:60) Fractionalized Work

(12:47) Garden Society

(15:13) Audiogram